Networking is an important part of modern business, regardless of the industry you are working in. Increasing your ‘professional contacts’ is a great way to improve the possibilities of developing your career, widen your client portfolio, whilst at the same time giving you the ability to share ideas and information with like-minded individuals.
To ensure making the best connection with professionals, either online or at an event, here are our top tips to add value to your networking to share your knowledge and information in the best way.
Define your networking goals
Set a list of goals you are looking to achieve at the event/meeting. Think about your career objectives and even about the number of people you aim to meet, and what type of relationship is the most relevant to benefit yourself.
Connect and ask questions
The more you concentrate on what you can offer, what you are trying to achieve, and how you can communicate, the better quality your connections will be. Be sure you have a meaningful open conversation with each person. Try to ask questions and show your value as a ‘connection’.
Show interest and be ready to pitch
Networking is a two-way street: people you meet will appreciate your willingness to do something for them, and are more likely to return the favour. Speak with enthusiasm about your subject to make people want to get to know you more. Do not forget to collect business cards/LinkedIn collections.
Follow up
Keep in touch with your contacts in a proactive way and share information. If you promised to do something during the first meeting, make sure you do it. Try to stay connected with your network on a regular basis: new opportunities may appear every day!
Use social networks
To stay in contact, use online resources, such as LinkedIn. It is easy to connect with people you have spoken to, or get in touch with those you would like to speak to. Joining discussion groups is a great way to stay informed about your industry, events or job openings. Be sure you share relevant content to catch your audience’s attention thanks to your expertise in your field.
Take your time to establish genuine connections with people that benefit you rather than just connecting for the sake of it, it will enhance trust and long-term relationships. Networking out of your comfort zone is as key as being confident when talking to others.
The Business Transformation Network is a unique platform that enables professionals to meet at our events who aim to share their knowledge and innovation in their field. Have a look here at the upcoming events.
Sources:
https://ukcareers.ey.com/experienced/insights/top-tips-on-effective-networking https://www.managers.org.uk/insights/news/2017/june/top-tips-for-effective-networking
https://www.webrecruit.co.uk/career-tools/6-tips-for-effective-networking/